1. Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a
variety to attract the greatest number of clickers.

2. Make your web site load much faster by cutting
down on banner ads and start using more buttons.
Button ads are also smaller and take up less space.

3. Offer free advertising space to well known and
respected companies on your web site. Sometimes
people link their business credibility to yours.

4. People have been taught all their life to
respect people in authority. Tell your visitors
that you are the president or CEO of your business.

5. Offer people a free telephone consultation
before they order your product. When they get to
know you personally, it could convert to more sales.

6. Test the "bill me later option" on your web
site. Most people are honest and will pay you. It
is a powerful little niche and could increase your sales.

7. Find a charity your target audience would likely
support. Tell people on your ad copy that you will
give a percentage of the profits to that charity.

8. Hold a "buy the most wins contest" on your web
site. Tell people each monthly winner will get
their entire purchase refunded.

9. Attract visitors to your web site by offering
them a free course. You could package the course on
a follow-up autoresponder and send lessons daily.

10. Interview people related to your industry and
get their legal permission to convert it to an
article. Promote your web site by submitting it to ezines.

11. Trade links with other web sites. They should
be related to the subject of your web site.
Instead of trading links, you could also trade
banner ads, half page ads, classified ads, etc.

12. Start an e-zine for your web site. When people
read each issue they'll be reminded to revisit your
web site. They'll see your product ad more than
just once which will increase your orders.

13. Form an online community. It could be an online
message board, e-mail discussion list or chat room.
When people get involved in your community they
will regularly return to communicate with others.

14. Write articles and submit them to e-zines, web
sites and magazines that accept article
submissions.Include your business information and
web address at the end of the article.

15. Give away an electronic freebie with your ad on
it. Allow your visitors to also give the freebie
away. This'll increase your ad exposure and
attact people to your web site at the same time.